Hilda Zulfa Hayuni, Osa Omar Sharif. THE EFFECTS OF BRAND IMAGE, BRAND SATISFACTION, AND BRAND TRUST ON LOYALTY FORMATION: THE MODERATION ROLE OF BRAND LOVE AND BRAND RESPECT OF MIXUE ICE CREAM & TEA. Jurnal Ekonomi [Internet]. 2023 Oct. 11 [cited 2026 Jun. 21];12(04):642-58. Available from: https://www.ejournal.seaninstitute.or.id/index.php/Ekonomi/article/view/2776